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Your studio's Year In Review
You have been been collecting stories all year long. It's time to package them!

Hillary Moulliet
Dec 4
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Enshittification
Platforms start out great for users, then prioritize money over everything else.

Hillary Moulliet
Nov 26
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Stop chasing engagement: how grassroots marketing fills studios
You're asking social media to do a job it was never designed to do.

Hillary Moulliet
Nov 13
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Holiday studio marketing plans: GO!
Make your studio impossible to miss - both as a passer-by and online

Hillary Moulliet
Nov 7
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Good to know: SEO code simplified
Your site will get people in seats BUT how do they first find your website?

Hillary Moulliet
Oct 25
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Holiday sales: the power of collaboration
The studios that thrive during the holidays team up with other businesses

Hillary Moulliet
Oct 14
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Bubblegum moments
Small, repeated gestures that compound over time into something profound.

Hillary Moulliet
Oct 4
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Stop Selling Your Product If You Want People to Buy It
After years in marketing, I’ve discovered a simple truth: pushing your product is the fastest way to stall your growth and tank your sales.

Jaime Prohaska
Oct 2
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We had a relationship until the check cleared
A $3,000 lesson in customer care.

Hillary Moulliet
Sep 24
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The real cost of marketing your studio
Understanding the true cost (literally and figuratively) of marketing is so important . Running your studio is a labor of love. Between...

Hillary Moulliet
Sep 15
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Holiday kickstart: your studio's priority action plan
When wholesale costs rise and customers tighten budgets, here's what to tackle first.

Hillary Moulliet
Sep 11
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Turn first-timers into regulars
Make that first experience magical and the foundation of a beautiful relationship

Hillary Moulliet
Aug 26
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Quarterly marketing strategies
Studios with strategic quarterly planning consistently outperform those that remain reactive.

Hillary Moulliet
Aug 3
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Beyond big names: micro-influencer partnerships
Your most powerful marketing allies may be right in your own community!

Hillary Moulliet
Jul 15
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Attract and retain
Why your studio needs AI discovery AND the personal touch to thrive in '25

Hillary Moulliet
Jun 24
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Paint your place: community-inspired designs to drive summer business
Community-inspired pottery isn't just about creating beautiful pieces; it's about building deeper connections with both locals and visitors while growing your business

Hillary Moulliet
Jun 9
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Summer collaboration
Create experiences that make your neighborhood a destination

Hillary Moulliet
May 26
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AI is becoming your studio's new referral source
Strategies to improve your studio's positioning for ChatGPT recommendations

Hillary Moulliet
May 20
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Nothing artificial here: Authentically marketing your studio with AI
What's wrong with this picture?

Hillary Moulliet
May 14
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Seek the Flow: Where Artistic Journey Meets Business Growth
Think about your own artistic journey and how it corresponds with your business growth.

Hillary Moulliet
Apr 27
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