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Welcome to TCR's Blog ...
or Field Notes as I like to call it
This industry moves fast and staying current isn't an option.


Standing Out In A Crowd
How to sell more when others sell the same products Competition is everywhere. Even if you don’t have a brick and mortar competitor in...

Hillary Moulliet
Sep 29, 2021


Sell More Inventory With Great Photos: A Professional's Top 15 Tips
Strategies for taking professional photos in your store

Jaime Prohaska
Sep 20, 2021


Sell Holiday Classes and Merchandise Now
One hundred days until Christmas. That alone can make a retailer anxious. But the reality is even more urgent. Manufacturing, importing,...

Hillary Moulliet
Sep 18, 2021


Creating an Email That Makes You Money
How you design your email is just as important as what you write Reduce what your reader has to think about - It's not a good idea to...

Hillary Moulliet
Sep 15, 2021


Design Tips For Using Canva to Brand Marketing Photos
A picture may be worth a thousand words, but a great photo, edited with your logo and other unique and recognizable enhancements, makes...

Hillary Moulliet
Sep 15, 2021


To-Go Kits: A Natural Extension of the Studio Experience
With the challenges of the pandemic still interrupting business as usual, many creative retailers have flipped the script: rather than...

Hillary Moulliet
Sep 9, 2021


Planning For Another Year of Holidays, Covid and Adapting
If there’s one certainty in retail, it’s that you can’t be certain about anything. And that’s never been truer as our world continues to...

Hillary Moulliet
Sep 6, 2021


QR Codes: Enhancing the customer experience
A Quick Response (QR) code is a tool that works similarly to a barcode, but with the ability to hold more and different types of data....

Hillary Moulliet
Sep 3, 2021


Email: Managing Your List + What to Send + What To Say
Can it happen? All social media becomes exclusively pay to play. Or worse, it shuts down. Yes! Anything is possible when you are engaging...

Hillary Moulliet
Sep 1, 2021


Batching social media posts
Even as a creative retailer, your head can spin when it’s time to get clever and creative (and funny, and engaging) when creating posts...

Hillary Moulliet
Sep 1, 2021


The Sweet Spot: Branding, Marketing and Merchandising for Creative Retailers
You have a couple of hours all to yourself. Or maybe it’s a rainy afternoon and the kids are bored. Where can you go? What can you do?...

Hillary Moulliet
Aug 30, 2021
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